Job description
About Publicis Media: Publicis Media is one of Publicis Groupe’s four solution hubs, aligning all of Publicis Groupe’s media agencies and operations. Publicis Groupe (Euronext Paris Exchange: FR0000130577; CAC 40 index), is the world’s third largest communications group. APEX Exchange (APEX) is a distinct/next-generation global trading entity within Publicis Media that identifies new ways to deliver value to clients. APEX is a value-based solution that develops innovative offerings through direct partnerships and principal investments that allow clients of all sizes to have custom solutions that best fit their business needs. Clients opt into solutions outside of the agency’s core services that offer a tangible benefit.
Overview:
The Digital Strategy & Success team within APEX acts as a centralized resource providing tactical planning recommendations, margin analysis, media and data strategy, vendor relations, campaign stewardship, billing, and client support. As an Associate, Digital Strategist at APEX, you are responsible for crafting strategic recommendations for Publicis agency teams while providing product expertise, rationale, and materials to support our recommendations.
Role Objectives:
- Work independently to respond to RFP requests
- Manage campaign pricing to effectively drive client results and profitability
- Oversee pre-sale and negotiation process while providing key deliverables including site lists, avails, RFI’s, campaign handoffs, etc.
- Own communication with publishers, vendors, and internal stakeholders to drive client results and overall business health
- Prepare any support media plan deliverables such as presentations or research
- Manage insertion order approval, ensuring all details are in line with latest version of media plan are correct
- Ensure Salesforce is accurate and up-to-date for all opportunities
- Attends all APEX partner meetings to stay current in knowledge of capabilities
1+ year(s) of experience working in digital media- Programmatic or agency experience is a plus
- Knowledge of CRM and first party data usage is a plus
- Strong communication skills and ability to articulate planning requirements to partners as well as media plan details and strategy to client
- Attention to detail
- Excellent organizational skills
- Full understanding of media math
- Working knowledge of Salesforce is a plus
Additional Information
All your information will be kept confidential according to EEO guidelines.
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