Communications and Media Coordinator
Job description
Deadline: April 14, 2023
District/Organization: Genesee Intermediate School District
Position/Type: Communications, full time
Salary: $26.99 – $36.95 per hour
Position Details
Job Title:
Communications and Media Coordinator
Job Summary:
The Communications and Media Coordinator assists the Associate Superintendent with the coordination of district media relations, communications, community engagement, marketing, and special events. The Communications and Media Coordinator writes, edits, and publishes content that supports the mission of the Genesee Intermediate School District to advance awareness of the programs and services of the organization. The Communications and Media Coordinator collaborates with district administration, the communications, and marketing team, and staff to design, implement, and evaluate comprehensive communications and marketing plans.
Essential Duties (May include, but not limited to):
- Researches, writes, and distributes press releases and assists with coordinating media relations for the organization.
- Writes, edits, and proofreads content for social media, newsletters, video storyboards, and various communications and marketing materials.
- Assists with establishing, implementing, and evaluating social media strategy that fosters stakeholder engagement and raises awareness of the programs and services of the organization.
- Creates, posts, and uploads engaging and informative visual and written content on district social media platforms.
- Monitors social media platforms for comments, reviews, tags, and mentions and coordinates responses or takes actions that align with district policy and practices.
- Collaborates with department staff to develop videos customized for specific uses, including social media and mobile ads, traditional and streaming commercials, and storytelling, and assists with managing the organization’s YouTube channel(s).
- Creates, publishes, and distributes the staff newsletter, countywide newsletter, and other district communications.
- Researches, summarizes, and prepares responses for the Superintendent and district administrators for newspaper, radio, and television interviews.
- Prepares and presents informational material to internal and external audiences and represents the organization at community and partner events and activities.
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Communications and Media Coordinator
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- Assists with developing, implementing, evaluating, and improving comprehensive internal and external communications and marketing plans.
- Researches, recommends, and implements innovative and strategic communication platforms to reach the organization’s varied target audiences.
- Monitors and reports the district’s print and online presence in news media, social media, and other platforms.
- Provides excellent customer service in accordance with the district and department expectations for both internal and external customer requests.
- Utilizes technology and various software applications at an advanced level to support department goals and objectives.
- Consistently models Win-Win leadership.
E-mail: gisdhr@geneseeisd.org
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