Job description
We are currently in the top 15 largest RV manufacturers in the USA. We are looking for a competent Marketing Manager to be in charge of the organization’s marketing ventures. You will report directly to the CEO of the company.
This hire is a catch all for all things marketing…. Online presence, dealer relationships, interior designs of products, press releases, convention management, frontline to our dealers, etc. Complete catch all. This role primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference. The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm of our products to the consumers. The goal is to increase the company’s market share.
Responsibilities
- Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
- Produce ideas for promoting brand awareness
- Plan and execute campaigns for corporate promotion, launching of new products etc.
- Monitor and manage all social media platforms and effectively handle daily social media presence, responses, and campaigns
- Responsible for producing valuable content for the company’s online presence, brochure and web contact design and organizing the company’s publications
- Conduct general market research to keep abreast of competitor’s marketing movements
- Control budget and allocate resources
- Become the organization’s agent towards external parties such as media, stakeholders and potential dealers and build strategic partnerships
Skills
- Proven experience in Marketing
- Highly efficient in Social media
- Self starter, high enthusiasm/energy
- Excellent organizing skills
- Analytical and creative thinking
- Exquisite communication and interpersonal skills
- Be able to represent our company with stature
- Up to speed with current and online marketing techniques and best practices
- Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
- Customer-oriented approach with aptitude
- BS/BA in business administration, marketing and communications or relevant field
Job Type: Full-time
Pay: $60,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Education:
- Associate (Preferred)
Experience:
- Marketing: 5 years (Preferred)
Work Location: One location
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