The Field Marketing Manager plans and oversees the field marketing of a territory or region of the Nekter Juice Bar brand.

RESPONSIBILITIES

• Travels to work with franchise partners directly in their markets to foster positive relationships, analyze markets and develop targeted marketing plans that result in expanded marketing activities and positive financial results.
• Provides exceptional franchise partner communication, relationship building and motivation.
• Ensures franchise partners are well-educated and prepared for upcoming marketing programs following all national program communications to ensure a high rate of understanding, acceptance, and execution.
• Works shoulder to shoulder with the field operations team with Local Marketing tactics providing education and in field demonstration where needed.
• Evaluates field operations and consumer feedback to local and/or regional marketing programs. Ensures the timely adjustment of marketing strategy and plans to meet changing marketing competitive conditions.
• Responsible for franchise compliance with regards to all marketing programs, lease required spending levels and related guest satisfaction.
• Analyzes programs to evaluate the success or failure of executed programs. Delivers reports, results and solutions to team members and potentially throughout internal departments and/or external franchise partner community.
• Works seamlessly with internal company and franchise field operations teams in addition to supply chain, information systems, development, accounting and other internal departments
• Contributes as a team member to the overall strategy of the brand and understands that every team member is a leader accountable for delivering proactive input to ensure diversity of opinions and experience within the department.
• Helps create strategies for New Store Openings, Grand Openings, and traffic-driving opportunities in their markets. Proactively communicates with franchisees to address their pain points and opportunities.

• Minimum of 3 years of field marketing experience in restaurant or retail industry at the corporate or agency level.
• Bachelors degree in Marketing or related field preferred.
• Strong verbal and written communication skills.
• Ability to make effective presentations to solicit cooperation and support.
• Computer skills including PowerPoint, Excel, and Word.
• Sound strategic and critical thinking.
• Must be able to work on their feet for 6 hours at a time.
• Must be able to lift up to 50 pounds.
• Ability to understand data to formulate recommendations to achieve goals.
• Ability to meet typical travel requirement up to 50%.
• Passionate about sharing a healthy lifestyle with consumers nationwide!

Benefits

Comprehensive Health Benefits

Paid Time Off & Sick Time

Great Company Culture

Up and Coming company with potential for growth

Nekter Juice Bar is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.