Job description

About us

GreaterGood empowers people around the world to affect positive change by making ordinary onlin actions extraordinary. Our visitors/shoppers are passionate about the causes we support, and together, we've raised more than $75 million for people, pets, and planet and made more than $52.7 million in artisan payments.

We are a leader in online activism and a dynamic force in the fight to end world hunger, provide mammograms to women in need, improve children's health, promote literacy, preserve the world's rainforests, and support for animal rescue and rehabilitation.

Through our websites, our work brings together communities that care, giving you the power to make a difference in the world with simple, every day actions. Our visitors/customers benefit leading nonprofit organizations by choosing from a range of activities including clicking on the free contribution button daily, as well as shopping for gifts, apparel, jewelry, and home decor in out do-good stores to give even more funding.

Our employees and their families have option to participate in medical, dental, vision, and life insurance. The company provides basic life insurance and long-term disability benefits to those working 30+ hours per week. We offer a 401k retirement plan, with an employer match. New, full-time employees earn 6 hours of PTO each pay period with 11 paid holidays each calendar year.

We are looking for a growth marketer to help manage our efforts to increase our social media presence. You'll be responsible for developing, overseeing, and optimizing digital marketing growht channels with a focus on paid social, paid search, display, affiliate, and SEO. This role will build cross channel strategies that increase customer acquisition, revenue, and impact for GreaterGood funnels within ROAS, CAC and profitability targets. This is a great opportunity for someone who is passionate about digital marketing and wants to help build our reach digitally.

Responsibilities:

• Work alongside EVP-Marketing, to develop marketing channel goals and budgets.
• Own all aspects of designated channel goals, including Paid Social, SEM, SEO, and affiliate channels; coordinating with finance and senior leadership to establish, track and report KPIs.
• Develop quarterly and annual roadmaps for continuous channel improvement; collaborating with technology, marketing, creative and other teams to prioritize and communicate priorities.
• Partner with merchandising, creative, promotional, and web ops teams to develop high converting campaigns that engage and convert target audiences.
• Develop and execute cross-channel media to achieve merchandising, revenue, and profitability goals.
• Identify, test, and analyze data-driven growth initiatives including channel expansion to diversify media channels and increase customer acquisition.
• Develop dashboards and reports that help identify strengths and weaknesses in user funnels, marketing campaigns and strategies.
• Dirve creative strategy for paid media. Review, edit and approve ad copy and creative to drive engagement and conversion while also adhering to brand standards.
• Identify, acquire, and engage new audiences online.
• Design marketing campaigns to meet short- and long-term growth goals.
• Manage marketing processes from start to finish, creating and optimizing landing pages, ad campaigns, and analytics to track results.
• Maintain relationships with current customers by improving their experience with the brand.
• Manage creative team for marketing campaigns.
• Manage teams of customer service representatives to support the needs of current customers.

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Bonus pay

Application Question(s):

• Are you looking for full-time work?

Education:

• Bachelor's (Required)

Experience:

• managing high performing digital marketing team/agency: 2 years (Preferred)
• paid media campaign: 3 years (Required)
• digital marketing: 5 years (Required)

Work Location: Remote

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