Influencer Relationships Specialist
Full Time
Miami, FL 33222
Posted
Job description
The Influencer Relationship Specialist role plays an important support role for the Regional Media team's efforts to develop strategy and build consumer and influencer engagement around Brand initiatives (new product launches, usage occasion campaigns, collegiate marketing projects, cross marketing programs and consumer activations) and Sports, Culture, and Media Network. Reporting to the Director of Media, you will help bring to life national Brand influencer strategy, tools, guidelines and select execution on Brand related influencer campaign elements to drive product use, brand trust and relevance.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
WHERE YOU'LL BE BASED
MiamiFlorida, United States
United StatesRed Bull North America
JOIN THE TEAM
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Responsibilities
Build the regional plan to authentically amplify the Brand message to maximize reach and relevancy with Red Bull's target consumers
Identify on-brand social opinion leaders/influencers to create National awareness of Brand initiatives and lead product consumption, brand trust and relevance within priority playgrounds in key occasions
Support the development, distribution and documentation of shareable social opinion leader kits and vendors in the region
Brainstorm new approaches to brand social opinion leader/influencer content, events and campaigns.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
- 1-3 years and a track record in social media and social opinion leader/influencer programs
- Experience working with media executives on building influencer programs
- Excellent project management skills
- Experience in thinking about how to build audience engagement
- A team player who works with passion and motivates others around themKnowledge of competitor activity and consumer behavior in both a media and FMCG business context
- Excellent media digital industry knowledge
- Analytic thinking, high affinity to data, with the ability to translate into plans and concrete initiatives
- Bachelor's degree preferred
- Spanish fluency preferred
- Travel 10-20%
- Permanent
- Benefits eligible
WHERE YOU'LL BE BASED
MiamiFlorida, United States
United StatesRed Bull North America
JOIN THE TEAM
colinoncars.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, colinoncars.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, colinoncars.com is the ideal place to find your next job.