Marketing Administrative Assistant

Full Time
Walland, TN 37886
Posted
Job description

The Marketing Assistant will assist the entire marketing department with the execution of marketing strategies for Blackberry Farm, Blackberry Mountain, Blackberry Farm Brewery, High Hampton and Blackberry Farm Design. The position reports to the Brand Managers for the Marketing Department.


ESSENTIAL DUTIES AND RESPONSIBILITIES include, but is not limited to, marketing campaign execution and project management support, photo shoot administrative assistance, marketing calendar maintenance and organization, digital marketing reporting, etc. Other duties may be assigned.

  • Understand the planning and processes for the Marketing team and utilize Monday.com to assist with coordinating and delivering project deliverables, feedback, and timelines as needed for Brand Managers. Collaborate with team members to assist with gathering specifications/requirements and coordinating content.
  • Learn and operate various photo and video production elements including but not limited to travel arrangements, creation of Statement of Work, securing vendors, setting shoot schedule, communicating costs for budgeting and asset management.
  • Maintain and organize brand marketing master calendar for each brand
  • Track, record and analyze Google Analytics reporting weekly for BlackberryFarm.com, BlackberryMountain.com, HighHampton.com and BlackberryCareers.com
  • Support social media and digital marketing efforts including website content changes including uploading, keywording, some copywriting, etc., and outside digital platform account review and other support
  • Assist the Brand, Content, and Production teams with any day-to-day administrative support as required
  • Maintain and organize the marketing team calendars including meeting scheduling
  • Support event marketing including coordination and production of assets
  • Curate photos for photo requests and deliver in a timely manner
  • Media support media visits including team communication


Must comply with all company policies and procedures.

To perform the essential functions of this position regular and consistent attendance is required.

Must be able to work well with other Team Members, Managers and interact with our guests.


EDUCATION and/or EXPERIENCE

  • Knowledge or experience in Marketing Principles and Concepts
  • Strong Project Management skills

LANGUAGE SKILLS

  • Must have excellent verbal and written communication skills
  • Must have excellent proofreading skills

COMPUTER SKILLS

  • Must be proficient in Microsoft Word, Excel, PowerPoint
  • Must be capable to learn new computer software programs quickly

MATHEMATICAL SKILLS

  • Must have basic mathematical skills

PHYSICAL DEMANDS

  • 85% of job is sitting while using computer
  • 15% assisting with photo/video shoots, etc
WORK ENVIRONMENT
  • General Office, Blackberry Farm Resort Property with an option for hybrid schedule.

Both Blackberry Farm and Blackberry Mountain, Relais & Châteaux properties, are located in the Great Smoky Mountains. We continue the traditions of unparalleled hospitality and luxury that has always been the hallmark of Blackberry's brand. Combining land conservation, modern-day luxuries, and captivating natural setting, the two resorts create vacation experiences unlike any other. Activities abound at Blackberry Farm and Blackberry Mountain offering the opportunity for every guest to create an ideal experience to enjoy the properties and the region, whether theyre seeking the thrill of adventure, the relaxation of a spa immersion, or quality time around the table enjoying celebrated cuisine.


Blackberry Farm is an Equal Opportunity Employer.

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