Job Summary

The Product Marketing Manager is responsible for the marketing strategy development, execution and analytics of key marketing programs and campaigns supporting the Vertiv IRS Global Lines of Business and integrated solutions. Additional responsibilities include sales enablement activities, market analysis, value proposition development, brand positioning, messaging and launch initiatives to drive growth within target market segments and sales channels. The role reports to the Head of Global Offer Transformation within the IRS Global Business Unit (GBU) and will include frequent interaction with Line of Business Leaders, Offer Launch Managers, Global Marketing teams, customers, Product Development teams and Sales teams.

The IRS Global Marketing team is responsible for managing the global portfolio of Vertiv integrated Global Edge Solutions, Racks/Thermal, Single Phase Power Distribution Units (PDU), IT Systems, software and service offerings to best serve the customers in the market. The team operates in a global and cross-functional environment.

Responsibilities :

• Research market and industry trends, demand drivers, customer needs and the competitive landscape to inform portfolio messaging, business planning & strategies and product launches.
• Develop business plans, marketing playbooks and value propositions to effectively market for specific product line, integrated solutions and associated offerings (software and services) to deliver sales growth.
• Lead sales enablement and marketing programs for new and existing offerings.
• Create and continuously improve customer facing messaging and collateral: data sheets, brochures, website, and other. Ensuring ongoing accuracy and consistency of market-facing content for alignment with current strategy and other related deliverables.
• Support product launches globally including close collaboration with offering management and marketing on press releases, campaigns, promotional materials, customer communications, live sales training webcasts and webinars.
• Develop and track metrics to measure impact of sales enablement and marketing programs.
• Identify and pursue continuous improvement projects that deliver improved efficiency and/or quality.
• Other duties and responsibilities as assigned

Requirements :

• Bachelor’s Degree in Marketing, Communications, or related business degree
• 5+ years solutions or product marketing experience with multi-media, multi-channel deployment
• Ability to quickly develop cross-functional/cross-regional relationships to achieve business objectives
• Demonstrated competence in problem solving, data analysis, & project management
• Process and results oriented with proven ability to accomplish goals
• Proficiency with Microsoft Office suite, Smartsheet, and other business applications
• Excellent communications skills – written & verbal
  

About Vertiv

Vertiv is a $5.0 billion global critical infrastructure and data center technology company. We ensure customers’ vital applications run continuously by bringing together hardware, software, analytics and ongoing services. Our portfolio includes power, cooling and IT infrastructure solutions and services that extends from the cloud to the edge of the network. Headquartered in Columbus, Ohio, USA, Vertiv employs around 20,000 people and does business in more than 130 countries. Visit Vertiv.com to learn more.

Work Authorization

No calls or agencies please. Vertiv will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J, or TN or who need sponsorship for work authorization now or in the future, are not eligible for hire.

Equal Opportunity Employer

Vertiv is an Equal Opportunity/Affirmative Action employer. We promote equal opportunities for all with respect to hiring, terms of employment, mobility, training, compensation, and occupational health, without discrimination as to age, race, color, religion, creed, sex, pregnancy status (including childbirth, breastfeeding, or related medical conditions), marital status, sexual orientation, gender identity / expression (including transgender status or sexual stereotypes), genetic information, citizenship status, national origin, protected veteran status, political affiliation, or disability. If you have a disability and are having difficulty accessing or using this website to apply for a position, you can request help by sending an email to help.join@vertivco.com.