Job description
Who We Are
ABOUT ENOVIS™
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company’s extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit
www.enovis.com
.
Enovis History
In April of 2022, Colfax, which includes orthopedic leader
DJO
, separated from ESAB Corporation and rebranded to Enovis. In recognition of our successful history of growth and innovation, the distinctive “O” in our new Enovis logo was deliberately carried over from our Colfax logo as it represents continuous improvement – a cornerstone of our business’s success that will continue at Enovis. Enovis is poised to become one of the world’s leading medical technology companies
What You'll Do
Position Summary
The Vice President of Marketing for Enovis Foot & Ankle is responsible for delivering profitable growth in our Foot & Ankle business. This individual will work to identify, develop, motivate, and manage a high-performing, diverse team of marketing professionals. Key to success will be forging productive cross-functional relationships across the Foot & Ankle leadership team including sales, upstream marketing, research and development, finance, quality, operations, and human resources. This position leads the annual business planning process for the US, from forecasting, mix, budgeting, promotion, contracting, supporting key customer evaluations, collateral development and staffing/prioritizing convention support and focus. Key financial metrics include performance versus annual revenue and growth, share, and EBITDA targets. This role resides within our corporate headquarters in Lewisville, TX (relocation provided, remote option will be considered) and reports to the President & General Manager of Foot & Ankle.
Responsibilities
This position will:
- Manage a team of marketing professionals to high performance
- Cultivate a robust talent development plan to build a market-leading organization and culture
- Partner with leaders of upstream marketing, sales, finance, operations, clinical education, corporate accounts, and R&D in the development and execution of new product launch plans
- Craft and track to the annual marketing budget to deliver on our financial commitments and targets
- Empower and drive the team toward excellence in customer intimacy
- Lead product planning, positioning, pricing and promotion activities for current product portfolio
- Collaborate with internal and external resources to monitor, understand and respond to competitive product performance, branding, messaging, and tactics
- Be the face of the company as the principal knowledge owner for the product portfolio, driving best-in-class relationships with our surgeon faculty, societies, and customers
- Enthusiastically promote the portfolio with customers (sales management, reps & surgeons) at conventions and sales meetings
- Serve as the market expert within the business: understanding customer’s current and future requirements, strengths, and weaknesses of competitors’ products, and how to effectively differentiate our products
- Work with surgeons and sales representatives in operating room and laboratory environments to support and promote product evaluations via safe and effective use
- Leverage their knowledge through the development of marketing collateral, key messages and product training to ensure that domestic and international sales teams are fully equipped to sell products/solutions
- Partner with sales and supply chain function to guide and support selling activities to meet sales revenue and operating earnings targets, backorder management and overall product lifecycle support
- Develop and execute strategic plans and initiatives to gain greater market share, improve revenue generation and increase penetration of our technologies
Requirements
- Bachelor’s degree required, MBA highly preferred
- Minimum of 10 years’ marketing/in-line brand management experience in the medical device industry
- 8 or more years of employee management experience, with at least 3 managing large teams and 5 or more years managing those who manage others
- Experience with sales and marketing of orthopedic implants
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
- Must be able to travel 30-50%
This position is not eligible for employer-visa sponsorship
EOE AA M/F/VET/Disability Statement
All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, religion, color, national origin, sex, protected veteran status, disability, or any other basis protected by federal, state or local laws.
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