Why Hearst Magazines?

Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, Popular Mechanics, and Oprah Daily. We reach more than 150 million people every month in the United States alone.

But we’re more than just our magazines. We engage our audience across all mediums and channels—print, digital, video, and social—with sophisticated content creation, distribution, and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.

Your impact:

Oprah Daily is looking for a books director, print and digital , to manage our books coverage across platforms, including digital, print, and social. This person will manage Oprah’s Book Club in addition to assigning, editing, and programming for success on social, search, and newsletters. The books director will focus on membership growth and identifying revenue opportunities.

Please note that for consideration, resumes must be submitted in .pdf format with a cover letter, salary requirements, and a link to a portfolio of work. This role is based in our New York City. We will not be able to consider remote candidates.

What you’ll do:

• Commission weekly books lists successful in the digital space from straightforward category coverage (beach reads, thrillers, literary fiction, romance, think books, etc.) to emotion-based lists
• Commission pieces from authors with the aim of attracting audience (essays, listicles, graphic storytelling)
• Track metrics and use to refine book coverage strategy for lists, essays, interviews and listicles
• Spearhead Oprah’s Book Club selections 4-6 times a year
  • Direct Oprah Daily video coverage
  • Track metrics and use to increase audience of OBC
  • Liaise with Oprah Daily executive managing editor to secure contracts with publishers
  • Spearhead OBC social coverage with members of the social team
  • Direct OBC supporting materials (curriculum guide)
• Manage the books editor
• Develop a digital strategy to cover genres of interest to the brand’s audience
• Choose books the audience responds to, to increase affiliate revenue and membership
• Coordinate with other members of the edit team to ensure that we’re capturing timely and brand-friendly excerpts

Who you are:

• 10+ years related editorial experience, specifically around a consumer publication’s books coverage
• Extensive contacts in the publishing world
• Proven editorial and interview skills and/or related professional skills
• Literary eye and passion for books and all things book-related
• Comfortable working in print and in digital content management systems and ready to learn Hearst’s proprietary CMS
• Significant demonstrated experience growing membership through digital content
• Significant demonstrated experience successfully identifying revenue opportunities using multiple mediums (including affiliate revenue, e-commerce products, etc.)
• Experience with managing other team members
• Background in tracking metrics and analytics to drive business goals
• Familiarity with Google Analytics, Adobe Creative Suite, social scheduling software and other common software and digital tools a plus
• Must be a bridge-builder and problem solver, excited about the opportunity to operate in an entrepreneurial environment
• Must be a collaborative team player
  

The base salary for this role is between $125,000 and $150,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, and market demands. The base pay range is subject to change and may be modified in the future.

As part of its continued efforts to maintain a safe workplace for employees, Hearst Magazines requires that all employees who receive a written offer of employment be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. Hearst Magazines will consider requests for reasonable accommodations on an individual basis in accordance with applicable legal requirements.

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