Field Marketing Manager

Full Time
Frisco, TX
Posted
Job description

Field Marketing Manager – Central Region


Boingo simplifies complex wireless challenges to connect people, businesses and things. For 20 Years, Boingo has been leading the way, pioneering first after first. No matter what wireless technology comes next, Boingo will be there.

We are looking for our next marketing superstar!

Are you a well-rounded marketer with a penchant for account management who is also tech-savvy, Excel proficient, creative, autonomous, and a motivated self-starter? Then apply now! This position will lead our Central region and report to our Sr. Director of Marketing.

We're Boingo. We're looking for an all-star to help contribute to one of our most successful business lines: Military. We offer instant access to blazing fast Wi-Fi to customers living in the barracks and dorms on military bases. In addition, we provide DoD and DoD adjacent businesses' connectivity needs. Boingo Wireless also procures Tenant, Enterprise, or Free to Guest\Consumer connectivity through Ethernet and/or Wireless based services we internally call "Private Services."

You'll be part of an impressive team of field marketing managers who are tasked with executing marketing, sales and account management efforts for ~80 military bases and growing across the US, Japan and Korea. If you're a strong marketer and an articulate people-person, then this may be your next great adventure. You should join us.

Responsibilities

  • Track and increase subscriber penetration and sales within the assigned territory
  • Drive awareness of Boingo services among customers, partners and base command
  • Help develop and execute regional marketing plans, to include specific objectives, strategies, and tactics to drive the business forward
  • Help support business development efforts for private & bulk services and DOD & DOD adjacent opportunities
  • Manage and distribute marketing materials
  • Create, develop and implement marketing and sales campaigns
  • Plan, fulfill and report on localized events
  • Generate ideas for customer acquisition, retention, and loyalty campaigns
  • Champion the customer experience
  • Perform duties as the marketing and sales liaison between Boingo customers, Boingo corporate, military leadership, sales teams and field operations teams
  • Hire, train, schedule and manage sales and experiential marketing teams as necessary
  • Report sales activity, competitive analysis, occupancy information, lessons learned and feedback, etc.
  • Engage with target audiences in person
  • Assist with market research
  • Thrive in a high-paced environment with the ability to multi-task, manage change, work independently, collaborate with a team, and deliver spectacular results

To be considered, you:

  • 3+ years' experience in a professional marketing environment
  • Are willing and able to travel 25-35% of the time
  • Possess excellent written and verbal communication skills for a variety of audiences
  • Possess intermediate or higher MS Office skills, including Excel, Outlook, PowerPoint, and Word
  • Juggle multiple projects, stay organized and prioritize deadlines with ease
  • Have a strong interest in the technology and entertainment industries
  • Are positive and ready to contribute and learn
  • Are able to lift and transport marketing materials such as tents, tables, chairs, etc. that may weigh up to 30 pounds
  • Can compile and analyze marketing data
  • Enjoy leading and working as part of a team to hit bold goals
  • Have an incredibly upbeat, positive, "can do" attitude
  • Believe from the depths of your soul that the customer comes first
  • Have a bachelor's degree in Business, Communications, Marketing or a related field and/or equivalent work experience in a related field

Stand out from the crowd with:

  • A Master's degree in a related field
  • Demonstrated account management success
  • Military lifestyle experience
  • Military spouse
  • Video production experience
  • Digital marketing experience
  • Strong data analytics skills

Successful applicant must comply with the federal contractor Covid-19 Workplace Safety mandate requirements.

Meet Boingo

Boingo Wireless, Inc. helps the world stay connected. For more than 20 years, we've been designing, building, and managing cellular and Wi-Fi networks at leading venues in the country – the World Trade Center, Soldier Field, Hollywood Bowl, JFK, just to name a few!

Our team members love working with the leading edge of technology. Boingo employees also enjoy a collaborative and supportive culture, and a robust benefits package.

Boingo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, disability or veteran status.

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