Contact Email：wb.yuanmengjie@mesg.corp.netease.com

Location：Los Angeles

Job Description

• Establish head office of Marketing and Publishing for Japan from the ground up;
• Building strong relationships with different internal studios, stakeholders and regional external publishing channels to help achieve a common strategic marketing and publishing vision for the key supported products, fulfilling the role as the central point of contact for all marketing & publishing centric execution requests and initiatives;
• Helps define go-to-market strategy and drive sign-off from leadership to ensure the marketing will be executed on schedule and on quality.
• Provides global stakeholder overviews and roadmaps from NetEase Games back into our studios allowing for feedback & input that ensures there is alignment on the formulation of world class, scalable campaign planning and execution of initiatives
• Lead and continually enhance internal studio’s marketing meeting framework that best supports the go-to-market strategy and implementation across multiple game products, including Brand, Product Planning, Marketing, Product Management, Live Ops, Partnerships, Community & Competitive Gaming
• Engage in high-level conversations involving budgets, deliverables, and collaboration between the various studios;
• Be the subject-matter expert when it comes to developer/marketing relationships process and engagement logistics

Job Requirement

• Proven experience within game or digital entertainment services industry
• Strong understanding of game publishing and operations within Japan region;
• A deep understanding of the International Market landscape & cultural nuances, with ability to detail key regions & game consumer groups within those markets
• Exceptional organizational, analytical & reporting skills
• Experience in external partner relationship management
• Strong communication skills with ability to work in a multinational and diverse market
• A decent team player with strong ability to cooperate and work with remote cross functional teams
• Practical knowledge of Console and Mobile centric marketing tools, platforms, and channels;
• Passion for video games and the entertainment industry