Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company headquartered in New York with 114 offices in 67 countries and over 6500 employees.

Saatchi & Saatchi is part of the Publicis Groupe, the world’s third-largest communications group. We are a full-service, integrated communications network, and we work with 6 of the top 10 and over half of the top 50 global advertisers.

We’re in the business of getting people to fall in love with our client's products and services. We have an unshakeable spirit and unbeatable attitude from day one at Saatchi & Saatchi that Nothing is Impossible. We believe in creating ideas that can live anywhere and firmly believe that everyone matters. And we think that, when we work as a team, nothing is impossible.

As the agency of record for 9 Toyota Dealership Associations (TDAs) across the country, the Saatchi & Saatchi TDA Group is responsible for communicating local, regional and provincial Toyota vehicle programs to a diverse, multi-cultural consumer base through Broadcast, Radio, Digital, Social Media and OOH experiences.

Each TDA has a Board of Directors that sets the total budget spend for their region over a given year, and shapes and approves communication for that region. They work with the Regional Manager of that Toyota region.

The Saatchi TDA Group works with 9 TDA Boards: Greater New York, Tri-State, Upstate New York, Connecticut, Chicago, Portland, In-land, Denver, & Kansas City. These regions are diverse in their needs. Some markets are truck-strong, others, sedan-focused. When demand and supply weigh in, this can get even more complex. There are geographic and seasonal nuances involved in most of the customer’s needs, which impacts the communication to their unique audiences.

Always aligned to the Toyota brand and to each client’s unique value proposition, the team works to deliver sharp business results—while reaching the right target with the right message at the right time.

Our culture values authenticity, transparency, and collaboration, while setting the bar high in the work we do. If you bring inventive thinking, boundless enthusiasm, and tireless energy—with a passion for client service that fuels us into the future, this might be just the fit.

The Junior Digital Strategist is responsible for providing support to our Digital Strategy, Production, Technology and Content teams to design. This is an opportunity to develop and execute integrated digital strategies for all our fast-paced retail initiatives. A test and learn mindset is mandatory.

Responsibilities:

• Support SVP, Director Digital Strategy to shape, evolve and execute digital strategy.

• Help the team stay at the cutting edge of industry trends, emerging media and creative platforms, and new digital services.

• Help manage current retail web portal offerings and production resources that will enhance the customer journey and optimize client leads.

• Help create client presentations that highlight the strategy behind the agency’s digital creative initiatives and post analysis of the success or failure of those initiatives based on pre-determined KPI’s.

• Help demonstrate knowledge of our retail clients’ industry, including their products, target markets, customer journeys and competitive environment.

• Help provide active mentoring and coaching to our multi-disciplinary teams that continues to build their digital knowledge and expertise.

• Help brainstorm with executive team and other team members to develop and execute customized digital solutions that drive incremental client website traffic and qualified leads.

• Coordinate with client data feeds, as necessary, and monitor all live campaigns for proper serving, tag-firing, click through activity/engagement and conversion metrics.

• 
  Bachelor’s degree (Preferably in Business Management, Computer Sciences, Communications, Data Management or another related major.)

• Two or more internships in digital communications and strategy, Agency experience a plus

• School courses on interactive marketing, UX design and interface, digital customer strategy and engagement.

• Some knowledge of Google Marketing Platform, Oracle DMP, Omniture/Adobe Analytics, Google Analytics and related web, analytics, ad serving technologies

• Ability to balance the demands of multiple retail clients’ assignments while assessing and leveraging strengths of a diverse group of team members to maximize performance.

• Proven history of excellent presentation skills

• Excellent written and verbal communication skills.

• Ability to evaluate digital vendor capabilities across all channels including programmatic display, search, social, mobile, video, and integration of machine learning/AI

All your information will be kept confidential according to EEO guidelines.