Job description
ITW Pro Brands is a manufacturer of lubricants, cleaning chemicals, and corrosion preventatives formulated to maximize equipment productivity and product quality for customers. We go to market through B2B with a focus on the automotive, aviation, fabricated metal, food processing and machinery manufacturing market segments. Offering a brand portfolio that is well recognized within these industrial channels, our premium products address customer pain points and our direct sales team provides expert, value-added consulting at the customer level. ITW Pro Brands has 3 manufacturing facilities (Olathe, KS, Tucker, GA and DeWitt, IA) and a formulation lab in Carol Stream, IL and employs 250+ individuals.
Summary
The Marketing Coordinator role is responsible for the coordination of company communications in collaboration with the Marketing and Key Accounts teams. Additional supporting responsibilities include tradeshows and events, promotional campaigns, and other tasks as identified within role scope to complete marketing team initiatives. Applicants should have excellent people skills, creativity, and expert communication and organizational skills. The Marketing Coordinator reports to the Marketing Manager and works closely with all departments in the company.
Essential Duties
- Facilitate communication to customers, vendors, distributors, and internal teams
- Maintain consistent corporate image and marketing communications for brand(s)
- Assist Key Accounts Team to ensure respective agreements and contracts are accurate, complete, and timely
- Develop annual marketing calendar and review process for required key account deliverables
- Coordinate and deliver contracted marketing program media uploads on time, in full
- Manage special key accounts requests including distributor co-branding, pricing, website additions, and product data
- Coordinate new product induction through customer template completion and submission; support product launches as needed
- Participate in customer facing interactions where marketing promotions are discussed
- Contribute to key account pricing projects through Pardot communications and customer template completion
- Provide tracking, measurement, and reporting on the metrics of marketing programs and campaigns with key accounts
- Complete customer show listing, registrations and supporting material orders for key account trade shows, conferences, and regional customer events
- Supply product content and images to the sales team, vendors, and customers as needed
- Provide general marketing support
- Stay abreast with digital marketing trends and potential new channels
- Study of competitors’ and industry ecommerce trends
- Foster, communicate, and exemplify the values of ITW; act with integrity and trust, operate with simplicity, treat everyone with respect, take shared risk
- Assist with implementation of process improvements and cost reduction initiatives within the business
Education/ Experience
- BS/BA in business or marketing field with 3+ years of marketing / sales experience or equivalent combined experience in marketing
- Excellent communication and presentation skills; ability to use data to inform all levels of management
- Project and program management skills
- Detail and results oriented
- Highly motivated, results-driven individual, capable of multi-tasking with a dynamic organization
- Must be able to handle multiple tasks simultaneously, work independently and as part of a team
- Proficient with MS Office Suite, Adobe Acrobat, and working knowledge of Photoshop, InDesign, and Illustrator
- Occasional travel may be required (<25% of the time); employee must have a valid driver’s license
Additional Information
ITW Pro Brands is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
ITW is an equal opportunity employer. We value our colleagues’ unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.
As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.
All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.
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