Marketing Manager:

Restore Hyper Wellness offers groundbreaking science to help its customers achieve balance, energy and proactive healing that allows them to feel their best and reach their full potential. Meraki Ventures operates 13 Restore franchises across four states.

Meraki’s Marketing Manager will effectively lead multiple projects and will be responsible for not only translating marketing objectives into a broad social campaign and overall brand strategy, but also be tasked with increasing sales by proficiently managing campaigns throughout the Meraki stores in Oregon, Utah, Washington and Colorado. This position will oversee Meraki’s third-party ad agency in its efforts to drive first-time visits to its locations. Ultimately, this role will also ensure our regional presence is aligned with corporate marketing strategies.

JOB DUTIES INCLUDE:

• Understand and effectively communicate corporate marketing promotions and materials, communicate to regional and store level managers.
• Ensure all material and content from the franchisor and within stores is accurate and up to date
• Ensure compliance with Restore marketing direction and rules for execution
• Manage agency partners
• Create quarterly plan and implement marketing/media spend
• Create new-store playbook for launching new locations or reviving stale markets/campaigns
• Track store and region-level marketing budgets monthly
• Evaluate effectiveness of marketing efforts and collaborate with third- party agency efficiency
• Provide store-level support for struggling stores
• Attend marketing summits, market visits, and leadership meetings regularly
• Attend all regional store monthly team meetings to review promotions and content for following month
• Attend meetings and events as needed that may be outside standard business hours
• Oversee a team (if applicable), set goals, evaluate performance, and drive the business forward
• Constantly stay on top of new marketing/sales opportunities to test and explore
• Oversee all paid social management of current and future locations
• Organize market-level paid social media strategy, incorporating store-level needs and franchisor initiatives
• Perform research on current marketing benchmark trends and audience preferences; keep a pulse on competitors in the space and their implemented marketing tactics
• Design and implement paid social media strategy to align with business goals
• Content creation where needed for individual stores/region
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Suggest and implement new features to develop brand awareness
• Provide bi-weekly performance reporting and recommendations for adjusting campaigns as needed based on deliverables with advertising agencies
• Maintain compliance with all company policies and procedures
• Perform related duties as assigned by the supervisor

EDUCATION AND/OR WORK EXPERIENCE REQUIREMENTS:

• Bachelor’s Degree in Marketing or Advertising preferred
• 3-5+ years of experience in online advertising, specifically with paid social media (Facebook, Instagram, Google, etc) and/or regional marketing
• 3-5 years’ experience with set-up, execution, and management of social media lead-generation ad campaigns (must provide examples)
• 2-3 Years running CRMs, such as: Go High-Level, Infusion soft, HubSpot, or Salesforce
• Experience working with Facebook Business Suite
• Experience and knowledge of Google Analytics
• Knowledge and understanding of paid vs. organic social media strategy
• Budget management experience including managing $4K+ per month per store with third-party advertising agencies
• Experience in channels such as, but not limited to, social, display, and traditional
• Proficient in MS office, including Excel, PowerPoint and Outlook
• Proficient in content creation software such as Adobe, Canva, and Creative Cloud platforms
• Highly motivated with a strong desire to meet and exceed expectations
• Exceptional attention to detail and the ability to meet aggressive goals/deadlines
• Understanding of integrated marketing communications and the digital media landscape
• Must be willing to work outside of normal business hours as needs arise, attending meetings and/or aiding in social marketing efforts as needed
• Ability to work independently and to carry out assignments to completion within parameters of instructions given, prescribed routines, and standard accepted practices

QUALITIES AND COMPETENCIES NEEDED TO SUCCEED IN THIS ROLE

• You love the sales process and have a proven track record of B2C sales
• You’re passionate about fitness, athletic achievement, and general health and wellness
• Excellent verbal and written communication skills
• You’re a numbers person and can deliver action plans based on key metrics
• You’re tech-savvy and have experience running marketing/content creation platforms
• You embrace a leadership role and are also a strong team player
• You’re driven to meet monthly, quarterly, and annual financial goals for yourself and your team
• You get joy and fulfillment from helping people feel better and live healthier lifestyles
• You place importance on ethics and integrity and exhibit this every day

COMPENSATION AND BENEFITS

• Performance-based monthly bonus associated with each store’s financial success
• Competitive Salary $65,000 - $70,000
• Health Insurance

Exemption/Expected Hours of Work: This is an exempt, salary position. Days and hours of work are Monday through Friday, 9:00 am to 5:00 p.m. This position may be required to work long hours and weekends on occasion depending on event/business needs.

Who we are:

Restore Hyper Wellness is on a blazing mission to restore people’s health and wellness so that they can do more of what they love every day. We are always on the lookout for individuals who are as passionate about helping people as we are. Here are some qualities that we, as a team, have that allows us to thrive at Restore.

Passion matters: It’s our mission to help people feel better, overcome obstacles, and do more of the things they love. Do you share this passion?

Forward-thinking: Our health and wellness services employ a “think outside the box” approach. You’ll get to learn the tech behind what we do as well as the health benefits and potential risks involved. Ready for the challenge?

The customer is always comfortable: Each Restore client is part of our wellness community. We need customer service gurus who are inviting, motivated, and eager to educate. Is this you?

Empathy goes a long way: Many of our customers suffer from chronic illnesses, pain, and other debilitating conditions. Lending an empathetic ear and being understanding of their needs is something our team embraces. Want to make a difference?

A good work/fun balance: Restore is technically a retail environment, but we don’t have a retail vibe. We want our clients to have fun during their visit, which means our team members should have fun too. Sound good?

Restore Hyper Wellness + Cryotherapy is the leading retail provider of alternative health and wellness modalities in the United States. Our goal is to make Hyper Wellness® widely accessible, affordable, and fun. This means helping people from all walks of life feel better and perform at a higher level so they can do more of what they love in life.

Restore Hyper Wellness + Cryotherapy is an Equal Opportunity Employer

Restore Hyper Wellness + Cryotherapy’s policy on equal employment opportunity prohibits discrimination based on among other things race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, veteran status, or any other protected status or characteristic. This policy applies to recruiting, hiring, transfers, promotions, terminations, compensation, benefits, and all other terms and conditions of employment, and also states that retaliation against any employee who files a complaint regarding possible violations of this policy will not be tolerated.

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