Job description

Position: Product Marketing Communication Specialist

Location: Andover, MA ; 50/50 Hybrid work schedule

Duration: 12 months Contract

Month and day of birth needed for subs

Description- Product Marketing Communication Specialist. Someone who fits well working for a large organization, takes initiative and works well under pressure.

The Product Marketing Communication Specialist is responsible for the development of communications to support our Digital Energy portfolio of products and solutions.

• Translate complex technical information into convincing marketing content with clear and concise value proposition and messaging consistent across all content
• Value proposition development and message map development
• Develop content to support the digital customer journey on client website related to our offers and solutions taking into consideration SEO
• The content includes but is not limited to website content, eguides, brochures, social messaging, eDMs, web banners, video and other marketing content delivered as easily deployable kit for country marcom.
• Create sales enablement kits to help sales team & channel partners sell more products & solutions.
• Drive video content storyboarding and guide 3rd party agencies in developing videos and lifestyle imagery
• Place content in the official repositories
• End to end project management with all relevant resources for content creation leveraging the communications brief as a key enabler for consistency (assigning resources, schedules, internal team mgmt, etc)
• Share content and kits via all internal communication channels vehicles and measure the usage
• Support development of the content plan and budget
• Budget and agency management

What are we looking for:

• Bachelor’s Degree in Marketing, Communications, English.
• At least 3-5 years of marketing experience in B2B or B2C space
• Experience managing and developing marketing programs with clear data driven results
• Track record of delivering high quality marketing content under tight deadlines
• Excellent copywriting skills
• Advanced project management skills
• Proficient in Adobe InDesign, Canva and other design platforms, SEO knowledge and experience

Job Type: Contract

Salary: $31.00 - $32.00 per hour

Ability to commute/relocate:

• Andover, MA 01810: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Experience:

• Marketing in B2B or B2C space: 3 years (Preferred)
• Copywriting: 3 years (Preferred)
• Advanced project management: 3 years (Preferred)
• Adobe InDesign, Canva and other design platforms: 3 years (Preferred)
• SEO: 3 years (Preferred)

Work Location: Hybrid remote in Andover, MA 01810

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