WW is looking for candidates to help change people's lives. We are a global wellness technology company inspiring millions of people to adopt healthy habits for real life. We do this through engaging digital experiences, face-to-face workshops and sustainable programs that encourage people to move more, shift their mindset and eat healthier while enjoying the foods they love. By drawing on over five decades of experience and expertise in behavioral science, we build communities in order to deliver wellness for all.

Who we are

We are the Communications & PR team - part of the global marketing organization . We work cross-functionally with nearly every team within the organization and are passionate, hard-working, and agile , driven by a mission to inspire people to live their healthiest lives. Once you get to know us, you'll find a fun-loving, collaborative team that thrives in a fast-paced, often changing environment.

What you will do

This role, reporting into the Head of Global Communications & PR, is responsible for supporting all business communications strategy, specifically focused on business press and executive storytelling to effectively drive positive buzz across audiences while protecting WeightWatchers' brand reputation in the U.S. as well as markets globally. This role will help change perception, drive reappraisal, educate and create new pathways for relevance within the ever-changing media landscape.

Key objective of the role : Organize and implement a robust business communications strategy that ensures WeightWatchers external brand narrative and executive presence is constantly supporting our greater business goals and objectives in a way that reaches the right audiences at the right moments.

Work closely with and support and guide both the International lead and Consumer PR lead while maintaining a steady communications loop across teams, functions and with leadership.

Key Responsibilities:

• Lead key media relationships across business, technology, healthcare and ad trade publications.

• Proactively generate story angles and pitches to support our business storytelling efforts as well as executive profiles.

• Manage all inbound media opportunities by providing sound recommendations and ensuring control of the narrative.

• Provide support on crisis communications and manage media monitoring and sentiment as related to crisis situations.

• Support the external business narrative, managing the broader messaging guide and distributing all materials alongside our lead, international communications to support a global lens.

• Develop briefing materials, narratives and talking points to support executives for interviews, and speaking engagements.

• Provide guidance on processes around case studies and external vendor requests that are publicly facing and need approval.

• Lead meetings, provide event and interview recaps and share notable/secured press coverage in real time with key internal and external stakeholders.

• Generate strategic reporting to ensure internal stakeholder visibility, clarity, understanding and importance of the global communications function.

• Collaborate and work closely with the entire marketing organization and cross-functionally including the internal communications lead as part of the broader people team, product and tech teams, social impact, brand (influencer/social) customer care, member communications, B2B (Health Solutions), partnerships, legal, IR and more.

Who you are

• 7+ years of external communications experience (PR, media, marketing or related field).

• Experience leading strategic business communications with an emphasis on wellness/healthcare industry (bonus.)

• Excellent written and verbal communications, editing and presentation skills.

• High degree of professionalism and experience collaborating with and influencing a variety of executives, senior leaders and communications professionals.

• Understanding of business priorities and how to storytell around strategic pillars to amplify brand messages where relevant.

• Team player with a willingness to take on big tasks and get your hands dirty, no matter what it takes.

• Adaptable and flexible (with working hours, travel as needed and getting things done), in support of business need and team collaboration.

• Resourceful and proactive – resolves conflicts & looks for solutions and information in creative ways.

• A proven and demonstrated ability to lead work groups, follow through on commitments, effectively execute - independently or as a part of a team - and meet deadlines in a high-pressure, fast-paced environment.

• Demonstrated ability to create, lead and execute complex communications strategies, plans and campaigns with ease.

• Commitment to fostering a culture of collaboration and belonging; demonstrated experience in building relationships, integrating strategies and connecting the dots with large complex organizations.

• Ability to handle high-level confidential matters with discretion and professionalism.

• Committed to quality, while being able to prioritize and seamlessly pivot and excel in a dynamic and evolving leading-edge organization.

• Proficiency with Google Suite, Dropbox, PRNewswire, MuckRack and other leading platforms.

Base salary may vary depending on, but not limited to: skills, experience, and location.

Base Salary

$ 130,000/yr to 150,000/yr

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At WW, it is our priority to cultivate a diverse and inclusive workplace. We are committed as individuals, as an organization, and as fellow humans, to advocate for and support our employees, our members, and our communities. We are proud to be an equal opportunity employer and we do not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability.