Vice President, Media Relations Healthcare Practice

Full Time
New York, NY
Posted
Job description
We are open to hybrid candidates located near any Zeno US Office: NYC, DC, CHI, Silicon Valley/San Francisco.
We are open to fully remote candidates who are not located near a Zeno office and reside in the following states: CA, CO, FL, GA, IL, IN, KY, MD, MA, MI, NY, NC, OH, OR, PA, TN, TX, UT, VA, WA, DC

Zeno Group is seeking a fearless Vice President, Media Relations to join our dynamic Healthcare Practice. The selected candidate will lead the healthcare media relations practice, build out the team and foster team members’ development. In this role, you will act as health media lead for new and existing business, as well as guide, educate and inspire staff to build and execute effective media strategies across our health and wellness portfolio. You must think and do. We are looking for masters of the craft who are excellent people leaders, client counselors and who know the major players in the healthcare media landscape.

Responsibilities:

    • Build healthcare media strategy for U.S. and global healthcare accounts and execute media relations
    • Provide strategic counsel and guidance to clients, as well as to colleagues in the Zeno network
    • Identify and develop content for media outreach, including newsworthy angles, timely topics and evergreen storytelling
    • Prepare healthcare executives, practitioners and others for media interviews and presentations
    • Maintain and grow relationships with reporters across top-tier, business, consumer, and healthcare industry outlets
    • Collaborate with colleagues to create integrated communications strategies across earned, paid, social/digital, and owned media to achieve client goals
    • Understand issues facing the healthcare industry – including pharma, biopharma, medical device and consumer health and wellness – and the role of health within corporate and consumer business
    • Demonstrate a keen awareness of changes in the healthcare landscape and best media practices within a complex communications environment
    • Develop POVs on developing or breaking news related to health and wellness clients
    • Act as a leader within Zeno Group’s Media Network and lead the healthcare media team
    • Understand key client competitors and their business strategies
    • Engage with client teams to identify new growth opportunities based on insights into the company, client, industry, and economy

Requirements:

    • Must be fully vaccinated against COVID-19 (i.e., at least 2 weeks after last dose) and, if hired, present proof of vaccination before start date. Candidates may request an accommodation due to a disability or sincerely held religious belief or an exception required under applicable law
    • Bachelor’s degree required
    • At least 10 years of experience in healthcare PR, agency experience preferred
    • Must have a strong background in healthcare communications and extensive healthcare media relations contacts
    • Must have an in-depth knowledge of the healthcare industry and a working knowledge of traditional and non-traditional media
    • A current track record of success in building relationships with media relevant to the healthcare industry, and driving results for clients
    • Excellent writing skills, solid presentation skills, experience developing and delivering client presentations, including new business
Pay range: $95,000 to $156,000/year USD
An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

#LI-KI1 #LI-Hybrid #LI-Remote

ABOUT US
Zeno Group is the fiercely independent and global integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our ‘Fearless Pursuit of the Unexpected,’ we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2021 PRovoke Global Creative Agency of the Year, 2021 PRovoke North American Agency of the Year and 2021 PRWeek Agency of the Year. We are honored to be a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

ABOUT OUR BENEFITS
Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US.

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