Director of Stewardship and Development Communications
Job description
The Director of Stewardship and Development Communications directs the stewardship and development communications efforts for the Financial Development Department, creating plans and processes while providing tools that enable relationship management and fundraising success.
- Oversight and implementation of Association Donor and Volunteer Stewardship Plan (process, procedures, and tools that enable and encourage best practices and consistency in acknowledgement, recognition, interactions, and reporting)
- Leadership for Financial Development Marketing Materials (Annual, Capital and Endowment) and Communications Plan (donor news, solicitations, acknowledgements, etc.)
- Collaborate with CDO to provide best practices plan and support for Association Annual Campaign
- Supervises Financial Development CRM for Donor/Volunteer Data and Strategic Analytics used to execute Stewardship Plan
- Works with Marketing to share Website ideas for Financial Development
- Works with Marketing to coordinate Financial Development ideas for Social Media
- Oversee and implement digital donor/volunteer recognition walls with assistance from Marketing and IT
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
Stewardship
- Direct the process, procedures, and tools that enable and encourage best practices, quality, and consistency in acknowledgement, recognition, and reporting for the Annual Campaign, Capital Campaigns, and endowment fundraising.
- Enhance current and/or develop new tools as needed to support annual and strategic fundraising initiatives (themes; case statements; impact snapshots; mission storyboards; impact video; pledge forms; brochures; lobby displays; etc.).
- Produce the organizational stewardship report, create customized stewardship plans and reports for major donors that can be replicated by staff for other donors and draft specialized stewardship plans for select donors.
- Lead the organization’s development and implementation of a comprehensive and innovative donor/volunteer recognition program.
- Work with all teams to ensure the quality of donor interactions, including all potential touchpoints.
Development Communications
- Oversee and implement the creation, production, and delivery of all department-wide donor communications.
- Works with CDO to improve and deliver Annual Campaign Best Practices and Business Plan to Operations Team and Campaign Volunteers, provide continuing support throughout Campaign, and create weekly reports.
- Responsible to create and deliver all annual, capital, and endowment campaign materials, solicitation and acknowledgement letters and mass communications, including e-communications and direct mail.
- Execute effective targeted communications plans aligned with prioritized donor segments and organizational strategies. Serve as a primary writer for donor messaging.
- Provide plan and communications support for recruitment, relationship management, and stewardship (Annual Campaign, Board, and Committee Volunteers).
- Works with Marketing to coordinate any and all financial development communications (ex: Eblasts, newsletters, etc.) to fit in well with the association schedule for communications to our members, volunteers, donors and community.
Written Proposals and Reports
- Create written proposals for major donors and selected corporate donors.
- Provide support to grants team.
- Create stewardship reports for Association.
Information and Relationship Management
- Supervise the donor and prospect management platform and tools, working closely with Financial Development Team, IT, and Operations Team, to enable strategic and personalized cultivation of relationships.
- Ensure that digital platform data is correct, complete and comprehensive.
Team Leadership
- Work with CDO to provide and participate in campaign training, monthly Lunch & Learn events, campaign business plan presentations, and weekly family center calls.
- Provides leadership while hiring, developing, motivating and retaining a committed team passionate about the YMCA’s mission.
- Provides direct supervision to all direct reports (Data Manager and Data Specialist) and develops and monitors staff member development plans and training opportunities that promote career growth within the Y.
- Advocates for association-wide practices and is a source for innovative ways to grow Financial Development efforts (donors and volunteers) for our Association.
- Champion donor-centered communications and stewardship best practices. Share expertise and strengths with colleagues.
- Serve as a member of the Financial Development Leadership Team, actively contributing energy, ideas, and expertise to departmental and organizational activities.
- Develop thorough knowledge of Tampa YMCA’s mission and Impact initiatives and programs.
- Manages direct report schedules and payroll for department ensuring efficient use of resources occurs within department at all times.
- Ensures compliance with all federal, state and county laws and regulations related to payroll, licensing, child labor laws, etc.
Safety and Risk Management
- Ensures all Tampa Y program standards and best practices are implemented and followed. Applies YMCA policies and procedures, including those related to best practices, emergency procedures, medical and disciplinary situations and child abuse prevention.
- Ensures all program associates are properly trained and prepared for emergency situations. This includes implementing and following training requirements in addition to ensuring proper reporting of all incidents/accidents according to risk management procedures.
- Maintains proper records, including associate certifications, meetings, and trainings.
- Schedules associates and volunteers in accordance to safety and program needs and ensures all safety and program ratios are followed.
- Monitors programming to adhere to all state, local and YMCA health & safety regulations.
Completes all job related, supervisory and other trainings as required.
Performs all other duties as assigned.
Education/ Experience Required:
- Bachelor’s Degree in a relevant discipline or related experience is required.
- 6-8 Years of experience in development communications and stewardship, with at least three years of supervisory experience.
- Strategic Thinking – understands the larger goals of Financial Development and the organization and helps find ways to ensure that our acknowledgement, recognition, donor communications, and prospect management efforts align strategically
- Fundraising – understands development concepts and the importance of specific roles to a successful fundraising program; experience with fundraising processes and donor-centric relationship-based development activities.
- People Management – hire, develop, manage and motivate talented staff; empower staff and drive accountability to ensure success
- Change Management – work through ambiguity and transformation and help lead the development and execution of new initiatives and change
- Communication/Interpersonal Skills – Superb writing and editing skills. Communicate clearly, both oral and written; develop effective relationships; can influence others.
- Collaboration – work closely with colleagues, most specifically in Financial Development and Marketing, to ensure timely, efficient, and donor-centric stewardship and communications
- Planning/Organization – proactively plan and prioritize work activities, coordinate multiple workflows; use time efficiently
- Process Management – establish logical, efficient work flows and action plans in support of specific objectives
- Problem Solving – gather and analyze information skillfully; identify and resolve problems effectively
- Technology/Data – proficient in basic Microsoft Office applications; experienced and comfortable leveraging a complex relational database. Donor analytics experience preferred.
Certifications/Trainings Required:
- Must obtain within 30 days of employment and then maintain current certifications in CPR/AED and First Aid.
- Maintain other required certifications as stated in the training matrix.
Located in sunny Florida, the Tampa Metropolitan Area YMCA offers an ideal location with beautiful weather affording a desirable setting for an active outdoor lifestyle year-round. Tampa is located close to many of the top beaches in Florida, world-class theme parks and numerous state parks within driving distance. The city’s culture is ethnically diverse with strong Latin roots and the Y serves many different communities within the area. Florida also offers a low cost of living and is one of very few states that has no state income tax.
The Tampa Metropolitan Area YMCA is a forward thinking growth oriented organization with a culture that nurtures and develops talent providing great benefits and a competitive salary including:
- 12% employer-funded fully vested retirement plan after two years of services
- 403(b) savings plan from day one
- Excellent, yet affordable health benefits including medical, dental, vision, life, and disability insurance
- Complimentary YMCA family membership with program discounts
- Generous paid time off package with a minimum of 27 days
- Employee assistance program for all employees
- Other discounts with local companies
To learn more about the Tampa Metropolitan Area YMCA, click HERE.
The Tampa Y is an Equal Opportunity Employer and a Drug-Free Workplace.
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