Executive Director of Sales, Banquets and Events
Job description
PE Management Group, Inc. is looking for someone to oversee the entire sales, banquets and events programs of the entire company portfolio including Belmont Park, Lakehouse Hotel and Resort and all affiliated properties. This position creates and fosters an environment of growth with dynamic selling skills and a sense of client urgency that meets the financial needs of the organization and surpasses the client expectations. Directs the day-to-day Event Services and Sales Department to achieve the property mission and goals. Provides meaningful coaching, development, and leadership to staff members ensuring full success of the entire department.
Direct and administer all Group, Event and Sales Management operations including, but not limited to, revenue maximization initiatives, market development, solicitation plans, event space and buy-outs, negotiation of supplier services, budgeting and forecasting, systems management, department management and meeting participation and facilitation.- Lead, monitor and develop Sales and Events team member performance and results to include, but not limited to, providing professional development, providing supervision, conducting counseling and performance evaluations, providing professional development, and delivering recognition and reward.
- Actively solicits new business and sales opportunities through prospecting new clients and using network channels to grow the events department, meet financial goals, and obligations.
- Show innovation and creativity through planning of strategic initiatives to maximize the opportunity the entire park can offer.
- Analyze sales and revenue management reports to identify trends and future demand opportunities, monitor pricing to ensure pricing is within an acceptable range based on current sales/revenue strategies and market demand.
- Oversee creation and execution of each event's banquet event order (BEO) outlining all the event's details, including instructions for the evening and the menu and LBW (liquor, beer and wine) choices.
- Ensures guests receive outstanding, consistent, exceptional service by working with other departments to communicate guest expectations and ensure expectations are met or exceeded.
- Foster relationships and communication between Event Managers and clients.
- Direct the solicitation efforts of the sales staff through effective oral and written communication while overseeing the events sales efforts of the entire Company.
- Direct daily department operations, guest conflict resolution, interaction with Company operations, and Sales Technology Support.
- Work directly with the internal marketing team to ensure Company sales and events division continues to stay competitive and top of mind in the market.
- Initiates collateral and online marketing efforts to include all printed sales collateral, direct mail, discount promotions, e-mail marketing, website presence and tracks ROI on all advertising and marketing spend.
- Prepares annual budget. Achieves budgeted revenues, controls expenses, and maximizes profitability within assigned areas.
- Recruit, interview, and train team members. Actively work to develop and improve culture amongst the sales and events team.
- Perform other duties and responsibilities as needed.
Benefits
- Growth and Opportunity are at your fingertips - our company thrives off of building the right talent!
Flexible Paid Time Off, Including Holidays
Full Time Medical, Dental, Vision , Life and Other Ancillary Benefits (Accident, Critical Illness and Hospital Care)
401k with a Company Match
Cell Phone Benefits/ Reimbursement Policy
Exclusive Employee Discounts at our company affiliated business and properties which includes Belmont Park ( Beachside Amusement Park ) , Lakehouse Hotel and Resort ( San Marcos, CA), Saint Mark Golf Course ( San Marcos, CA ) and Invita Coffee ( Rancho Santa Fe, CA ) ...and more!
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