Wondering what’s within Beckman Coulter Diagnostics? Take a closer look.

At first glance, you’ll see that for more than 80 years we’ve been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We’re building a culture that celebrates backgrounds, experiences, and perspectives of all our associates. Look again and you’ll see we are invested in you, providing the opportunity to build a meaningful career, be creative, and try new things with the support you need to be successful.

Beckman Coulter Diagnostics is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together, we’re working at the pace of change to improve patient lives with diagnostic tools that address the world’s biggest health challenges.

The Manager, Global Product Marketing (CC/IA) is responsible for developing and leading our Chemistry and Immunoassay portfolio launch strategy and execution of all downstream marketing activities.

This position is part of Global Product Marketing located in Brea, CA and will be Hybrid (Brea, CA local) or Remote (US based). At Beckman Coulter, our vision is to relentlessly reimagine healthcare, one diagnosis at a time.

You will be part of the Global Product Marketing CCIA team and report to the Director, Global Marketing CCIA Solutions responsible for shaping and driving the cohesive global marketing strategy, comprehensive planning and tactical positioning of integrated programs that improve brand awareness and market share gains for the CCIA solutions business. If you thrive in a fast-paced, multi-functional role and want to work to build a world class product marketing organization - read on.

In this role, you will have the opportunity to:

• Develop the global marketing strategy and build compelling value propositions for Beckman Coulter’s chemistry and immunoassay solutions with the end goals of upholding positioning, driving product adoption and attachment rates, and growing product revenue.
• Drive the Launch Excellence process and presentation to Senior Leadership for assigned products/product category.
• Use customer, market and business insights to find opportunities for new critical initiatives and campaign optimizations that allow us to grow product revenue, differentiate our products in the marketplace and move healthcare forward.
• Develop expertise on customer buying criteria, market segmentation and the competition to build strategies that win in the market and best position the business.
• Partner with global and regional cross functional teams to develop and drive cohesive go to market strategies in connection with the larger Beckman Coulter solution. Work together to generate product claims matrix, evidence plans, thought leadership initiatives, global campaigns, sales training, tools and collateral
• Responsible for forecasting in alignment with regional marketing teams across the globe.
• Conduct win/loss interviews, use market intelligence and product knowledge to generate competitive intelligence and implement market growth measures.

The essential requirements of the job include:

• Bachelor’s degree in field with 9+ years of relevant experience OR Master’s degree in field with 7+ years of relevant experience OR Doctorate degree in field with 4+ years of relevant experience
• Minimum 5 years of successful product marketing and commercialization experience with growing responsibilities
• Ability to travel internationally
• Proven track record of success in positioning, managing, and marketing products to the healthcare industry through their life cycle and to multiple customer segments
• Demonstrated experience in influencing, developing and motivating people from diverse backgrounds; able to lead cross-functional global business teams

It would be a plus if you also possess:

• Solid knowledge of Marketing and related Diagnostics, Medical Devices, Clinical Chemistry / Immunoassay applications and infrastructures
• Personal efficiency and logical problem solving; demonstrated ability to prioritize and move project tasks forward in an optimized fashion
• Customer-centric view of commercialization with strong ability to develop business cases and succinctly communicate value propositions to a broad group of leaders
• Strong communicator: able to relate to all levels of the organization and can readily identify and escalates matters of major importance to the company
• Strong written and verbal communication skills with a high level of comfort in public speaking, both in a large group and small group settings
• Metric driven performance and sound financial management
• Enjoys working in a team and is curious about customer motivation, behaviors, and trends
• A wide degree of creativity and latitude is encouraged including the ability to multi-task and work efficiently in a fast-paced environment with changing priorities

At Beckman Coulter Diagnostics we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, hybrid working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a hybrid work arrangement in which you can work part-time at the Company location identified above and part-time remotely from your home. Additional information about this hybrid work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Beckman Coulter Diagnostics can provide.

When you join us, you’ll also be joining Danaher’s global organization, where 80,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System tools and the stability of a tested organization.