FCS International, Inc dba FirstCarbon Solutions is excited to open up a new opportunity within our Marketing team! This position has the option to work remotely or from one of our physical California office locations (abiding by the FCS Workplace Policy). This is a multifaceted role in a busy environmental services & sustainability consulting firm. We are looking for someone to join our team who is passionate about helping our internal and external clients, sharing a cohesive message and improving the world around us!

The Marketing Associate will be responsible for managing and creating corporate, social media and blog content and processes; maintaining promotional materials inventory and company websites; planning meetings and webinars; maintaining databases; preparing reports and managing project scheduling, among other duties. This individual must be able to proactively drive projects and work collaboratively with others in an enthusiastic and detail- and process-oriented manner.

Duties and Responsibilities

• Maintain and update company websites using MODX to make real-time edits, and work with offshore marketing team to manage website content
• Manage corporate and internal communications and collateral to ensure a sense of brand consistency, brand ownership, brand culture, and brand values within the organization
• Manage overall social media presence, including content calendar, content curation, campaign and post development, and scheduled posting
• Report on KPIs using Agourapulse and other frameworks, and provide recommendations for improvement and growth strategies based upon analytics
• Manage blog processes, including content pillars and calendar, author recruitment and management, copywriting and editing, optimizing for SEO and metadata, and publishing in MODX
• Manage events, webinars, and podcasts to ensure deadlines are met; identify appropriate media outlets to promote and implement
• Support lead generation and ensure all marketing generated leads are accurately entered into necessary systems; use reports and dashboards to manage data quality of leads; manage leads who no longer wish to receive marketing communications
• Maintain company marketing drive to ensure version control
• Traffic marketing materials and promotional items from design through proof review and finalization, including electronic files, printing, and shipping
• Manage marketing newsletters and lead gen emails, including content, to improve open, click-through and conversion rates
• Communicate with and leverage both internal and external vendors and teams to drive project deliverables while achieving utilization goals
• Successfully deliver marketing communications from concept to execution as specified by the approved MarCom calendars
• Support external clients and partners within budget and deadline parameters for maximum engagement opportunities
• Maintain guardianship of the FCS, ADEC ESG, and Cameron-Cole brands, and their associated products, both internally and externally
• Support internal sales teams in achieving company goals
• Continually gather knowledge of company business areas and product lines to facilitate marketing leadership and expertise, as well as personal career development
• Seek to advance processes to improve marketing programs

Skills

• Impeccable organizational skills to manage continually changing priorities across multiple brands, product lines, external partners, and internal teams
• Precise communication skills that facilitate project goals, while maintaining a positive and constructive rapport with cross-functional teams
• Knowledge of best practices in online marketing techniques (social media, email, website, SEO, etc.)
• Knowledge of Microsoft Office, Salesforce CRM, Pardot, Smartsheet, Anchor.fm, Google Analytics, Agourapulse or similar SM tool, and MODX or similar CMS
• Ability to monitor regular analytics to translate into actionable results and provide recommendations
• Extremely detail-oriented; works well under pressure; effectively manages deadlines, ad hoc requests, and changing priorities; takes initiative and drives projects to completion
• Works well in a team environment, as well as able to take the lead on projects from beginning to end
• Ability to work with cross-functional teams at various levels of seniority and within different cultures and geographic regions

Work Environment

The position currently operates in a remote, home office environment. This role routinely uses standard office equipment.

Physical Demands

The position may operate in either an office setting, hybrid or remote home office environment. This role routinely uses standard office equipment. Compliance with all ADECi & FCS Travel and Workspace Policies that align with the CDC, local, state, and federal guidelines must be followed and upheld.

Education and Experience

• Bachelor's degree in Marketing, Communications or other relevant field or equivalent experience
• 3-5 years in marketing with experience in social media and digital communications and special emphasis on business-to-business in the United States and Europe
• Experience in environmental services and/or corporate sustainability a plus

Diversity and respect are fundamental. Fundamental to our teams. Fundamental to our clients. Fundamental to the communities we serve and live in. Fundamental to the landscapes we work within. We need you and your unique talents, history, and background to become the Company we aspire to be. We insist upon a culture of common respect, expect transparency, and celebrate the fundamental value and dignity of all individuals. Our mutual equality as humans is the path to diverse and innovative collaboration. We cultivate integrity, driving us to growth, and allowing us to achieve more together than we could ever hope to as individuals.