Marketing Manager

Full Time
Remote
Posted
Job description

stackArmor is a fast-growing security and compliance solutions provider for regulated markets. We specialize in enabling FedRAMP, FISMA, DFARS and CMMC compliance on cloud hosted solutions using stackArmor’s FASTTR ATO accelerator and ThreatAlert® security platform. We are looking for a passionate, self-starter and talented marketing evangelist and brand ambassador. In this role you will be helping build and establish multi-channel marketing programs and strategies.

Position Summary And Abilities

You will be responsible for defining, creating and executing a plan that aligns to the company’s strategic messaging goals. You will work jointly with the business development team and external partners to lead digital marketing campaigns that represent stackArmor’s solution offerings, experience and capabilities to capture share of voice.

· Create, define, and execute digital marketing campaigns within cloud hosting markets, ideally with some level of cyber security and compliance experience

· Develop an approach for identifying and educating key influencers including external partners, customers, stakeholders and vendors/suppliers

· Plan and execute across a range of marketing initiatives such as social media, blogging, content marketing, lead generation, email campaigns, PR and references

· Identify, synthesize and prioritize key issues and resolve roadblocks to delivering marketing content (self-starter mentality)

  • Oversee brand messaging, creative development and reputation management across digital and physical experiences including maintaining the company’s website, creating event assets and establishing branding guidelines and standards

· Implement and maintain standard content metrics and reports to monitor content usage and optimize performance of the different marketing channels

· Manage the digital advertising plan including strategies around SEO, keyword research, organic search, social media, display advertising, marketing automation, etc

· Plan and execute all lead generation activities including webinars, tradeshows, partner and company events

· Establish and maintain relationships across industry associations, partners, and customers

· Oversee marketing technology infrastructure (i.e. ad server, web analytics, lead management system, marketing automation platform, etc.)

· Manage partner activities and awareness

· Develop prospect nurturing initiatives

· Research competitor marketing strategies

POSITION SKILLS:

  • Familiarity with WordPress, Zoom webinars and Meetups execution
  • Knowledge of security, compliance and cloud markets
  • Strong written and oral communication skills
  • Excellent analytical aptitude
  • B2B marketing proficiency
  • Marketing technology tools including LinkedIn, Twitter, ConstantContact, HubSpot or similar
  • Hands-on experience and proficiency with office productivity tools such as Microsoft Office, Excel, Smartsheet

POSITION QUALIFICATIONS:

  • 7+ years marketing experience (campaign management a must)
  • 10% travel (more if outside the Washington DC tri-state area)
  • Bachelors Degree

Job Type: Full-time

Pay: $100,000.00 - $140,000.00 per year

Benefits:

  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Referral program
  • Vision insurance

Schedule:

  • Monday to Friday

Work Location: Remote

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