Job description
Functional Pathways, a national therapy provider for senior living communities, is seeking a highly motivated and creative Marketing Project Manager at our corporate headquarters in Knoxville, TN, remote optional for qualified candidates.
The Marketing Project Manager will work closely with internal division and department heads, and various cross-functional teams to create marketing and promotional programs that support the development and growth of the parent brand and sub-brands. Responsible for project management, planning, and executing successful marketing programs and campaigns.
Responsibilities Include:
- Leading the creation and execution of marketing and PR plans associated with launching new, existing, and re-developed brands
- Conducting industry and competitive analysis; develop marketing strategy, goals, and plans
- Managing marketing projects and campaigns; working with internal and external teams to facilitate marketing.
- Successfully communicate with cross-functional team members to manage projects on time and on budget
- Preparing presentations and proposals using Canva/PowerPoint
- Monitoring all stages of campaigns to guarantee that they run smoothly
- Keeping project calendar updated so clients stay abreast of project/campaign status
- Report directly to the VP of Marketing & Communications
Skills required:
- Experience with skilled nursing, AL/IL, and/or hospital business-to-business marketing
- The ideal candidate has a deep understanding of how to plan, develop and execute successful marketing campaigns across various channels and has proven, demonstrable experience with creating successful business-to-business marketing solutions
- Excellent oral & written communication skills; proficiency with Excel, PowerPoint, and Word
- Team player with excellent time and project management skills, and a keen eye for detail
- Understanding of creative processes and techniques – including digital platforms
- A personable and professional character that will allow you to build rapport
Education Requirements
Bachelor’s degree in communications, business, marketing, or another relevant field, is required
Experience
3+ years related B2B marketing experience with emphasis on marketing project management, preferably in a healthcare-related industry
Job Type: Full-time
Pay: $39,562.11 - $55,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: Remote
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