Publicity Manager

Full Time
Essex, CT 06426
Posted
Job description

Location: Essex, CT

Globe Pequot, the trade division of Rowman & Littlefield is seeking an experienced, creative, and enthusiastic Publicity Manager to join our team. This position reports to the Director of Marketing & Publicity and will lead media campaigns to bring the imprints’ publications to the largest possible readership.

The Publicity Manager will be hands-on in the creation and execution of customized publicity campaigns for a wide range of non-fiction titles including Performing Arts, Science, History, True Crime, and more.

The ideal candidate will have experience strategizing on and executing non-fiction campaigns, an established network of national broadcast, podcast, print, and online media contacts, both within the general market and niche outlets, and excel in a fast-paced, deadline-driven environment. Candidates should possess strong internal and external communication skills, be adept in time management, and have the ability to work both independently as well as in a collaborative setting.

Responsibilities

  • Spearheading the planning and execution of publicity campaigns for top-tier titles; this includes identifying possible readerships, maximizing exposure for our authors and books through earned media rollouts, creating dynamic author events, and brainstorming ideas for engaging social media communities.
  • Developing, researching, and maintaining strong relationships with national TV, print, radio/podcast, online, and local media contacts.
  • High-touch author care and attentive communication with authors and agents.
  • Working with booksellers and retailers for author signings, on-site sales, or bulk buys.
  • Collaborating and effectively partnering with marketing, editorial, and sales departments.
  • Writing creative press materials, pitches, and other collateral material with the goal of securing national coverage.
  • Media training and prepping authors for media and events.
  • Representing the imprint at meetings, presentations, and events.
  • Other duties as assigned

Requirements

  • At least 5-7 years of relevant experience in public relations
  • Exceptional written and oral communication and pitching skills
  • Existing relationships with mainstream niche media contacts
  • Strong organizational skills and demonstrated ability to meet deadlines
  • Ability to prioritize and manage time effectively while also responding to urgent issues
  • Collaborative, curious reader across areas, detail-oriented, organized, problem-solver, and self-motivated
  • Enthusiasm for books
  • Proficiency with Microsoft Office Suite

About Our Company

An independent publisher with an outstanding reputation, Rowman & Littlefield publishes innovative, high-quality college texts, provocative and timely titles for general readers, and professional and scholarly books throughout the humanities and social sciences. The company is headquartered in Lanham, Maryland, and has offices in Connecticut, Massachusetts, and Pennsylvania.

Rowman & Littlefield

Lanham, MD

VEVRAA Federal Contractor

Rowman & Littlefield is an affirmative action and equal opportunity, employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Please refer to www.rowman.com/Page/HR for Rowman & Littlefield’s Equal Employment Opportunity–Affirmative Action Policy Statement, as well as additional information relating to equal employment opportunity.

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