Job description
At Curriculum Associates (CA), we believe a diverse team leads to diversity in thinking, making our products better for teachers and students. If you read this job description, feel energized by what you see here, and believe you could bring passion and commitment to the role, but you aren’t sure you meet every qualification, please apply! Above all, we are looking for the right person!
*A cover letter and writing samples are required for consideration.
Got a passion for crafting a compelling headline? What about a tweet-worthy blog post? And how do you feel about diving into research, learning the facts, then telling a rich story? If writing with a marketing bent is your happy place, let’s chat!
As a Senior Copywriter you’ll write and develop content that amplifies the educators’ voices and stories. This role produces a wide range of long- and short-form content, including case studies, blogs, website copy, email copy, and more.
You bring excellent organization and communication skills to the position, while being capable of keeping multiple projects going at the same time. You continually raise the bar on creativity, fresh concepts, and innovative solutions that connect with the desired audience and drive action. You comfortably vary voice, style, and other characteristics demanded by the channel, target audience, and purpose. As a Content Marketing Writer, you are driven to bring a creative slant to your work while ensuring we serve the reader and meet the brief.
The impact you'll have:
Research, outline, write, and edit new and existing content, while working closely with various departments to understand requirements
Develop original content for owned content, including blogs, case studies, and webinars
Conduct extensive research on various topics, including customer interviews
Collaborate with team from concept to completion
Present copy concepts and final deliverables to internal team and clients, and participate in client pitches
Attend feedback sessions and make revisions suggested by the client, stakeholders, or editors
Edit and proof when needed
Who we're looking for:
BA in marketing, publishing, communications, or similar
2+ years’ as an effective creative marketer, writer, and communicator
Exceptional written and verbal communication skills
Strong planning, organization, project and time management, and execution skills
Strong multitasking and decision-making skills
Ability to influence and to drive initiatives across other departments
Proven experience developing and implementing creative concepts and copy
Metrics-driven marketing mind with an eye for creativity
Critical thinking skills
Resilience and the ability to accept feedback
Strong understanding of design and visual communication
A growth mindset
Reliable attention to detail
Not required, although we'd love to see:
Agency experience
Education experience
Travel: up to 40%
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