Job description
YOUR OPPORTUNITY
As Vice President Marketing B2B (m/f/d), a management team awaits you that sees marketing as a core function for the further growth of the company and will strongly expand it. You will have a lot of creative freedom and will lead the two Sports Marketing teams (EU and US) and the Event Management and Partner Marketing team.
YOUR TASKS AND RESPONSIBILITIES
You...
- lead the two Sports Marketing teams (EU and US) as well as Event Management and Partner Marketing
- ensure performance of B2B Marketing campaigns in several languages and markets in order generate and nurture B2B leads
- develop and continuously improve the global sports marketing strategy in cooperation with the respective team leaders (EMEA & US) and coordination with the CEO Sports, Digital Team and Creative Team
- steer the global B2B sports marketing: creation of online and offline content and playout across various channels, conception of product and technology campaigns and roll-out
- continuously report and engage with senior management from different departments up to C-level
- will be responsible for the analysis of the efficiency of all campaigns for positioning the company and for lead generation, derivation of optimization opportunities
- steer our event management and partner marketing (conception and implementation of appearances at trade fairs and congresses, implementation of joint marketing activities with sales partners in social media, multimedia, events and PR)
YOUR QUALIFICATIONS
You...
- have strong expertise in a B2B marketing role in a leadership role, incl. lead generation and nurturing until hand over to sales teams
- deeply understand the whole customer journey and sales pipeline
- have experience in running account-based highly targeted marketing activities for B2B
- bring several years of professional experience in leading and developing marketing teams
- also bring several years of experience in sports business or you want to transition from a B2B marketing company into the sports business.
- have a deep technical understanding and high interest in new technologies
- have a very good numerical understanding and analytical-conceptual skills
- bring business fluent English skills, both spoken and written, very good knowledge of German would be an advantage
You can look forward to this with us
At KINEXON, you will meet people with a similar mindset who are passionate about innovative technologies and love to master new challenges in a team, as well as create great products.
Become part of our team and enjoy the following benefits:
- #GrowBeyondYourself – with an annual learning budget to further support your development.
- #Freetime 30 days (DE) / 20 days (US) paid vacation to refuel your energy (for full-time employees)
- #WeCare – take your time off for the family (parental leave etc.)
- #WorkingHours – Early bird or night owl - you can choose your flexible work hours.
- #FlexibleLocation – we work with a hybrid and remote model.
- #OneTeam - We enjoy spending time together at regular team and company events.
- #OnTop - further benefits selected by you out of a range of benefits that we offer (mobility, sports, vacation budget, training and more)
If you want to find out more about our benefits, you can look here and with a visit to Instagram wearekinexon you can get a look behind the scenes.
About Us
KINEXON is a global location-based technology leader that develops groundbreaking hardware and software solutions for the Internet of Things (IoT). Our vision is a world in perfect, frictionless flow. Wherever assets, people or operations are in motion, we can improve and automate the underlying processes, creating powerful results for our customers. Founded in 2012, and headquartered in Munich, Germany, KINEXON has grown to more than 300 employees across offices in Munich and Chicago.
Being a KINEXIAN means you are willing to create real impact for your team, department, and the company as a whole - all while contributing to our most valued asset, our culture.
At Kinexon we want to establish and guarantee an environment in which each person has equal opportunities and has the ability to shine and develop. We believe passionately that employing a diverse workforce is central to the success of a company. Therefore our employment opportunities are open to all individuals, no matter which gender, race, religion, age, sexual orientation, ability, place of origion, or socioeconomic status.
There is no better time to join than NOW. What are you waiting for? Join us on this exciting journey!
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