Job description

We’re looking for a team-oriented, and energetic individual to join our growing marketing team. The individual must be customer-minded and have the desire to go above and beyond to share the special story of San Antonio Winery and the Riboli Family in creative and unique ways.

The goal is to provide a high-level of marketing support to enhance the overall customer experience at our three winery locations and event center. This person must be detail-oriented, efficient, and able to manage many tasks.

Job Overview

Content Creator will support our three winery locations (San Antonio Winery) and new wine bar and bistro (The 1917 Wine Bar & Bistro). This role is a part of the San Antonio Winery brand marketing team and will report into the Hospitality & Marketing Manager. Additionally, this role will work cross-functionally with E-Commerce, and all of Riboli Family Wines wine brand marketing teams to strategize marketing campaigns and assist with content generation.

Job Responsibilities

Social Media

• Maintain social media accounts for all winery locations (i.e: Facebook, Instagram, Twitter, Yelp, Google My Business)
• Update business info as needed
• Engage with followers
• Maintain social media calendar (2 months in advance)
• Create & schedule static posts, Instagram/Facebook Stories, Instagram Reels
• Create and monitor social media ads for e-commerce and winery location promotions
• Collaborate with Digital Marketing Strategist on analytics to ensure perf
• Manage social media ad budgets for e-commerce and winery location ad accounts
• Content Creation
• Coordinate and assist with in-house photoshoots
• Work with design team for graphic requests for email newsletters, print ads, etc.
• Analyze post and/or campaign performance; make appropriate adjustments to increase ROI
• Create and share quarterly updates with Marketing Team
• Monitor competitor activity and industry trends
• Update description profiles as needed

In-store

• Coordinate creation of signage and POS in tasting rooms and restaurant with graphic designer
• Proof all materials for grammar, spelling, and accuracy

Online/ Digital

• Spot check and update (when necessary) websites – including copy, photography, links, etc. to ensure appropriate content is relevant to consumers
• Create & schedule weekly email newsletters to winery locations and e-commerce VIP contacts

Online Reviews:

• Send out weekly review recaps (Yelp, Google, Facebook, TripAdvisor) to top management
• Respond to negative reviews when necessary
• Update hours and business descriptions and offerings as needed
• Manage monthly Yelp Ad budgets and monitor performance

Requirements:

• Bachelor’s Degree in Marketing, Communications, or Business Administration; minimum 1- 2 years professional experience
• Superior organizational & time management skills
• Strong written and verbal communication skills
• Driven and can-do attitude
• Understanding of Microsoft Office Suite
• Ability to work independently and collaboratively
• Creative copywriting skills
• Reliable transportation

Pluses:

• Knowledge and experience in Adobe Creative Suite, Canva, SurveyMonkey, and Mailchimp
• Photography and photo editing experience is preferred, but not required
• B2C social media management
• Customer service
• Public Relations
• Wine knowledge
• Bilingual English and Spanish

Job Type: Full-time

Pay: $17.00 - $28.09 per hour

Schedule:

• 8 hour shift

Ability to commute/relocate:

• Los Angeles, CA 90031: Reliably commute or planning to relocate before starting work (Required)

Work Location: One location

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