Role Purpose

Coordinate and/or assist in the development and implementation of global and regional broad-base marketing and loyalty program initiatives for IHG partners. Ensure effective implementation of initiatives and serve as primary contact with internal services, external agencies and hotels for related projects. Optimize all available channels and communication vehicles and make tactical recommendations to meet objectives. Coordinate production of promotional and program materials.

Key Accountabilities

• Assist in the development and implementation of global broad-base and Americas region-specific programs, ensuring effective/efficient use of all available channels, including but not limited to direct mail, e-mail, websites, member communications voice messaging, hotel, and CRO.
• Manage relationship with IHG partner(s) and ensure delivery of marketing campaigns to meet forecasted goals.
• Work with vendors and agencies to develop specifications for each initiative, including but not limited to selection of target audience, creative approach, offer/ incentive and production details; present materials/recommendations to the Manager for approval; implement approved initiatives.
• Ensure each campaign/initiative has proper controls in place for accurate measurement and analysis; present results and recommendations for next iteration to manager for approval.
• Assist in the management and execution of initiatives, including procedural and training documentation for Loyalty marketing systems/operations.
• Support manager with other marketing projects as necessary.

Key Skills & Experiences

Education –

Bachelor's Degree in a relevant field of work or an equivalent combination of education and work related experience.

Experience –

2 to 5 years progressive work related experience in corporate marketing environment with demonstrated technical proficiency related to the position including experience with internal and external communications and creative development.

Technical Skills and Knowledge –

• Demonstrated experience in promotional, channel or frequency marketing preferred.
• Demonstrated knowledge of marketing concepts and basic accounting principles.
• Strong problem solving and analytical skills.
• Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, management and staff.
• Good organizational and time management skills.
• Effective communications and interpersonal skills.
• General knowledge of hotel systems and operations beneficial.
• Demonstrated presentation and facilitation skills.
• Proficiency in Excel, Word and PowerPoint required.
• Bilingual skills (Spanish & English) is a plus.

What We Offer:

We’ll reward all your hard work with a great salary and benefits – including great room discount and superb training.

Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics. As a team, we work better together – we trust and support each other, we do the right thing, and we welcome different perspectives. You need to show us you care, that you notice the little things that make a difference to guests as well as always looking for ways to improve.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

IHG is committed to promoting a culture of inclusion where everyone feels safe, respected and valued. We seek talent from all backgrounds to join our teams and encourage our colleagues to bring their authentic and best selves to work.

Not Applicable for Colorado Applicants

# #LI-AA1 |