PUBLIC INFORMATION COORDINATOR - MARKETING
Job description
Notice of Job Opening
Classification Code BC20 / Slot 0001
For ALL Faculty Positions - An unofficial/student copy of your transcript must be submitted along with your on-line application if the position you are applying for requires a degree and/or certificate. Official transcripts are required when you begin employment.
For Staff Positions - If you are applying for a position that requires a degree and/or certificate, an official transcript will be required when you begin employment.
***International transcripts must be evaluated through World Education Services***
If you are applying for a position that requires current Licensures/Certificates- a copy must be submitted along with your on-line application. Official current licensures/certificates will be required when you begin employment.
Please feel free to submit any electronic documents with your on-line application as an attachment.
GENERAL RESPONSIBILITIES
In this challenging role, you will be supporting the CMK - College Marketing department at Greenville Technical College. Duties may include any or all of the following.
The primary purpose of this role is to provide the Economic Development and Corporate Training Division (EDCT) with marketing support to advance programs/services to adult learners seeking non-academic training opportunities as well as help enhance workforce development efforts of the division through marketing support. Ensure frequent and consistent communication between the division and the marketing department.
Serve as college marketing representative to the Economic Development and Corporate Training Division (EDCT). This position will work with program managers, EDCT leadership and the marketing supervisor to define and execute marketing strategies and programs including but not limited to catalogs (twice a year), flyers, brochures, postcards, eblasts and e-newsletters.
In coordination with the creative director, plan photo shoots as needed for the catalog, division and summer camps marketing. With input from EDCT staff, identify, vet and schedule students to participate.
Monitor EDCT social media and execute social media calendar with regular posts promoting public offering courses, public-facing events, success stories and employee recognitions on the EDCT Facebook page.
Coordinate attendee recruitment, registration and follow-up communications for public-facing events. Ensure events are included on college calendar and updated as needed. Provide appropriate marketing collateral, division-branded promo items and banners.
Work with College Marketing-approved vendors to purchase promotional items that meet quality standards and branding guidelines, maintain inventory and distribute to the division for events.
Conduct other duties as assigned by the Greenville Technical College marketing director and direct supervisor.
Greenville Technical College is one of the largest institutions of higher learning in South Carolina and we invite you to consider becoming a part of our team! GTC promotes a respectful campus culture that reflects appreciation for diversity and inclusion at all levels. Visit www.gvltec.edu/diversity to learn more.
MINIMUM QUALIFICATIONS
A bachelor's degree and experience related to the development and dissemination of informational material.
PREFERRED QUALIFICATIONS
Bachelor's degree + 2 yrs' experience related to the development and dissemination of informational material. Preferred experience in developing and executing marketing plans, and public relations. Some website CMS experience is preferred. Knowledge of implementing marketing plans and working with numerous internal and external stake holders. Must be a strategic thinker, good writer, familiar with AP style guide, experience in event planning and able to turn projects around quickly with minimal oversight. Project management is a must with the ability to coordinate numerous projects at one time. Some experience and familiarity with website CMS, adhering to brand guidelines and consistency, marketing compliance. Attention to detail is a must. This position will be based on the Barton Campus and will require some travel as needed between college campuses and locations. Travel should not represent a major portion of this job. Physical requirements involve infrequent box lifting (5-8 lbs.)
Greenville Technical College is an Equal Opportunity/Affirmative Action Employer Minorities/Females/Disabled/Veterans are encouraged to apply (EOE/AA/M/F/D/V)
It is the policy of Greenville Technical College, in accordance with applicable laws, to recruit, hire, train, and promote people throughout all college levels, without regard to race, color, religion, sex, age, disability, sexual orientation, or national origin, or any other basis prohibited by applicable law. All employment decisions shall be consistent with the principle of equal employment opportunity.
*Greenville Technical College is a tobacco-free institution*
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