Whilst Maranello is seen very much as the home of Ferrari, and indeed this otherwise rather small and pleasant town is the place where Enzo chose to m...
In all the years that I have been visiting the USA - and it is a lot now - I don't think I've ever seen a Citroen on the road. And that is hardly a su...
Maranello is Ferrari. A small country town, a few kilometres south of Modena, it is a pleasant enough place, but it would doubtless receive few visito...
It's some years now since some of the world's most revered automotive brands realised that one way they could engender even more brand loyalty by crea...
Although recent years have seen quite a few new car museums open up that contain the heritage of a single manufacturer, with the likes of Ferrari, Por...
It used to be the case with most museums, certainly car museums, that they were pretty static in terms of content and display. Pay a return visit even...
Whether we like it or not, we have now gone truly global. Companies and organisations with an aspiration to grow - and the economic climate in which ...
In the movie world, as with traditional works of fiction, it is not uncommon for a successful film to be followed by a sequel or two, sometimes even a...
It's amazing just what you can find these days, thanks to the power of Google. But even by using various search arguments to discover car museums in p...
Earlier in the year, I paid a visit to the Casa Enzo Ferrari, a spectacular new museum opened in a striking new building adjoining the restored house ...