In recent years, it has become very apparent that Retro sells. Having seen this blatant appeal to our sense of nostalgia deliver sales and profit in o...
We all know which is the best selling Volkswagen model in the mature markets, don't we? Yes, the Golf, of course. Except that is not true for the Unit...
Over the past thirty years, the size of the overall market for new cars in Europe has grown very significantly, and yet as changing tastes of the cons...
Even when you have decided on the model of car that best fits your needs and wants, long gone are the days when the only remaining choice is the colou...
Since its launch in 1973, Volkswagen has made well over 15 million Passats. Although this figure is well short of the sales total of the smaller Golf,...
One of the reasons why the VW Beetle achieved such an enormous sales success during its many years in production was because the Americans took the ca...
In Europe, the Golf is King. Not just for Volkswagen, but as the best selling vehicle across a number of markets, a position it has occupied for many ...